Gregory P Shea

• George Day and Gregory P Shea (2021), Innovating How Innovation Works at Procter & Gamble, Strategy & Leadership.
• George Day and Gregory P Shea (2019), Grow Faster by Changing Your Innovation Narrative, MIT Sloan Management Review. Abstract

  Companies that grow sales faster than industry rivals articulate a coherent, compelling innovation narrative and rely on four powerful levers to make it a reality.

Past Courses

• EDCL7110 - Marketing For Executives

  This course is embedded in block of three courses focusing on business acumen. This course focuses on strategic marketing. Topics covered include research and practices related to branding, managing innovation, customer contact and customer service, communication in business, crisis communication, the interaction of marketing and strategy, and the impact of marketing on organizational effectiveness. Prerequisite: Enrollment in Penn Chief Learning Officer program.

Knowledge @ Wharton

• Nobel Laureate Richard Thaler’s New Take on the Classic ‘Winner’s Curse’, Knowledge @ Wharton - 01/20/2026
• Why AI Disclosure Matters at Every Level, Knowledge @ Wharton - 01/20/2026
• Who Gets Replaced by AI and Why?, Knowledge @ Wharton - 01/20/2026
• Real Estate and Housing Market Outlook | Benjamin Keys, Knowledge @ Wharton - 01/20/2026
• Inside Saks Global’s Bankruptcy and the Future of Luxury Retail, Knowledge @ Wharton - 01/16/2026
• CMO of HelloFresh, Jorge Samayoa, Knowledge @ Wharton - 01/15/2026
• When Analytics Meet Chaos in Football Playoffs, Knowledge @ Wharton - 01/14/2026
• How AI Is Reshaping Skills, Hiring, and Education, Knowledge @ Wharton - 01/14/2026
• How Can Companies Incentivize AI Adoption?, Knowledge @ Wharton - 01/13/2026
• Does Testosterone Affect Men’s Economic Decisions?, Knowledge @ Wharton - 01/13/2026