Gregory P Shea

• George Day and Gregory P Shea (2021), Innovating How Innovation Works at Procter & Gamble, Strategy & Leadership.
• George Day and Gregory P Shea (2019), Grow Faster by Changing Your Innovation Narrative, MIT Sloan Management Review. Abstract

  Companies that grow sales faster than industry rivals articulate a coherent, compelling innovation narrative and rely on four powerful levers to make it a reality.

Past Courses

• EDCL7110 - Marketing For Executives

  This course is embedded in block of three courses focusing on business acumen. This course focuses on strategic marketing. Topics covered include research and practices related to branding, managing innovation, customer contact and customer service, communication in business, crisis communication, the interaction of marketing and strategy, and the impact of marketing on organizational effectiveness. Prerequisite: Enrollment in Penn Chief Learning Officer program.

Knowledge @ Wharton

• Lessons from COVID-19: Health Care’s Progress and Shortcomings Five Years Later, Knowledge @ Wharton - 03/12/2025
• How COVID-19 Changed the World, Knowledge @ Wharton - 03/11/2025
• How Tax Credits in Renewable Energy Finance Distort Outcomes, Knowledge @ Wharton - 03/11/2025
• Why Hybrid Intelligence Is the Future of Human-AI Collaboration, Knowledge @ Wharton - 03/11/2025
• The Psychology of Paying Taxes | Alex Rees-Jones, Knowledge @ Wharton - 03/11/2025
• How Tariffs Are Reshaping Aviation: Supply Chains, Costs, and Consumers, Knowledge @ Wharton - 03/07/2025
• NFL Combine with Kevin Cole, Knowledge @ Wharton - 03/05/2025
• Retail’s Tough Reality: Lessons from Joann’s Closure, Knowledge @ Wharton - 03/05/2025
• Why Does Gender Income Inequality Still Exist in the U.S.?, Knowledge @ Wharton - 03/04/2025
• Women Moving Forward: Collected Insights, Knowledge @ Wharton - 03/04/2025