Gregory P Shea

• George Day and Gregory P Shea (2021), Innovating How Innovation Works at Procter & Gamble, Strategy & Leadership.
• George Day and Gregory P Shea (2019), Grow Faster by Changing Your Innovation Narrative, MIT Sloan Management Review. Abstract

  Companies that grow sales faster than industry rivals articulate a coherent, compelling innovation narrative and rely on four powerful levers to make it a reality.

Past Courses

• EDCL7110 - Marketing For Executives

  This course is embedded in block of three courses focusing on business acumen. This course focuses on strategic marketing. Topics covered include research and practices related to branding, managing innovation, customer contact and customer service, communication in business, crisis communication, the interaction of marketing and strategy, and the impact of marketing on organizational effectiveness. Prerequisite: Enrollment in Penn Chief Learning Officer program.

Knowledge @ Wharton

• Rethinking Tax Refunds and Financial Decision-Making, Knowledge @ Wharton - 03/31/2026
• Is Your AI System Ethical? Try This Assessment, Knowledge @ Wharton - 03/30/2026
• How to Find Leaders Early Using Neuroscience and AI, Knowledge @ Wharton - 03/30/2026
• How Geopolitics and AI Are Influencing Today’s Financial Markets, Knowledge @ Wharton - 03/27/2026
• JP Morgan Asset & Wealth Management’s CMO, Rosa Rita, Knowledge @ Wharton - 03/26/2026
• How AI Is Reshaping Skills, Hiring, and Education, Knowledge @ Wharton - 03/26/2026
• Building a Contender: Analytics and Leadership in the NHL, Knowledge @ Wharton - 03/25/2026
• Inside Iran’s Payment Network and Global Sanctions Strategy, Knowledge @ Wharton - 03/25/2026
• When Better AI Makes Oversight Harder, Knowledge @ Wharton - 03/24/2026
• How Stablecoins Could Get More Stability With the GENIUS Act, Knowledge @ Wharton - 03/24/2026