Ike Silver

Ike Silver
  • Class of 2022 - Marketing Alumni

Contact Information

Research Interests: Consumer Behavior, Moral and Political Marketing, Word of Mouth, Judgment and Decision Making

Overview

I’m a rising fifth-year doctoral student in Behavioral Marketing and Psychology. I will be on the academic job market Summer/Fall 2021.

Using online, lab, and field experiments, I investigate emerging trends in moral and political marketing.

Check out my personal website for details on recent publications and press: ikesilver.com.

 

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In the News

The Hidden Consequences of Losing

Henning Piezunka, Wharton associate professor of management, explores how losing competitions can create resentment, undermine relationships, and lead to sabotage in sports and business.…Read More

Knowledge @ Wharton - 2026/11/6
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