Arvind Rangaswamy
- Senior Associate Dean for Research and Faculty, Anchel Professor of Marketing, Smeal College of Busines, Pennsylvania State University
Contact Information
- Primary Email:
arvindr@psu.edu - Office Phone:
814-865-1907 - Office Fax Phone:
814-865-3015
- office Address:
481 Business Building
University Park, PA 16802
Links: Personal Website
Activity
Latest Research
Jehoshua Eliashberg, Arvind Rangaswamy, Stephen A LaTour, Louis W Stern (1986), Assessing the Predictive Accuracy of Two Utility-Based Theories in a Marketing Channel Negotiation Context, Journal of Marketing Research, 23 (), pp. 101-110.
All ResearchIn the News
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Knowledge @ Wharton - 2024/07/30