We investigate three forms of potential greenwashing during earnings conference calls, an important channel of direct communication between a company’s top management team, investors, equity analysts, and the business press. First, using analyst questions as a proxy for firms’ underlying climate change activities, we show that corporate managers’ over-discussion of climate change issues is associated with favorable external ESG ratings, investment from green mutual funds, and lower likelihood of forced CEO terminations. Second, we show that within the same conference call, managers are more likely to mention climate change, and in a more optimistic and confident tone, when responding to difficult questions. This is consistent with managers using climate change to shift the narrative and to avoid difficult questions. Finally, within the same call, managers talk about firm-related climate change issues more positively and with greater certainty, as compared to how they talk about the firm’s current and future performance, as well as compared to how analysts talk about climate change-related issues. These results are consistent with managers overstating their firm’s environmental performance. Overall, our evidence suggests that greenwashing is prevalent in the regular communication between managers and investors and that such greenwashing occurs at the top management team’s discretion.