Hubert Gatignon

• Hubert Gatignon and John R Kimberly, The INSEAD-Wharton Alliance on Globalizing: Strategies for Building Successful Global Businesses (: Cambridge University Press, 2004)
• Jehoshua Eliashberg, Thomas S. Robertson, Hubert Gatignon (1989), Modeling Multinational Diffusion Patterns: An Efficient Methodology, Marketing Science, 8 (3), pp. 231-247.

Knowledge @ Wharton

• How Credit Scores Shape Homeowners Insurance Costs Nationwide, Knowledge @ Wharton - 04/10/2026
• People-Led, Tech-Powered: Walmart’s AI Job Shift, Knowledge @ Wharton - 04/09/2026
• Google’s Vice President of AI and Marketing Strategy, Joshua Spanier, Knowledge @ Wharton - 04/09/2026
• Blending Analytics and Leadership in Major League Baseball Operations, Knowledge @ Wharton - 04/08/2026
• Scaling a Local Favorite: The Strategy Behind Wawa’s Growth, Knowledge @ Wharton - 04/08/2026
• More Money Makes People Happier, But Not at Work, Knowledge @ Wharton - 04/07/2026
• From Strategy to Shelf: How P&G Is Deploying AI, Knowledge @ Wharton - 04/07/2026
• How School Cell Phone Bans Are Changing Student Behavior, Knowledge @ Wharton - 04/03/2026
• Inside the Business Models of Today’s Top AI Platforms, Knowledge @ Wharton - 04/01/2026
• The Many Meanings of Baseball: History, Data, and Fan Experience, Knowledge @ Wharton - 04/01/2026