Paul Kleindorfer

Paul Kleindorfer
  • Anheuser-Busch Professor Emeritus of Management Science at Wharton

Contact Information

Research

In the News

Knowledge @ Wharton

Activity

Latest Research

All Research

In the News

How Fast-Casual Brands Build Loyalty

Joel Bulger, CMO of WOWorks, discusses brand differentiation, customer personalization, loyalty, AI, and marketing across a portfolio of restaurant concepts.Read More

Knowledge @ Wharton - 2026/08/13
All News