Yuhao Fan

Yuhao Fan
  • Doctoral Student

Contact Information

  • office Address:

    727.1 Jon M. Hunstman Hall
    3730 Walnut Street
    University of Pennsylvania
    Philadelphia, PA 19104

Research Interests: Customer Lifetime Value, digital marketing, Pricing

Overview

Yuhao joined the Wharton Marketing Doctoral Program in Fall 2016. He received his BA in Economics and Mathematics from Washington University in St. Louis.

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How Dynamic Electricity Pricing Can Improve Market Efficiency

New research co-authored by Wharton's Arthur van Benthem demonstrates how consumers could benefit from aligning electricity prices with the cost of producing and distributing that power.Read More

Knowledge @ Wharton - 2024/11/12
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