727.8 Jon M. Huntsman Hall
3730 Walnut Street
Univeristy of Pennsylvania
Philadelphia, PA 19104
Research Interests: consumer behavior, emotions, judgment and decision making, social influence
In this Nano Tool for Leaders, experts from Wharton and Emory University give advice on how to satisfy conflicting customer needs.…Read More
Knowledge @ Wharton - 2025/07/21