Alina Jiajing Song

Alina Jiajing Song

Contact Information

  • office Address:

    2422 Steinberg-Dietrich Hall
    3620 Locust Walk
    Philadelphia, PA 19104

Research Interests: Asset Pricing and Macro-Finance

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In the News

Brands and Identity in the Age of Social Media

Wharton marketing professor examines how brands must adapt to evolving consumer identities shaped by technology, social media, and generational change.Read More

Knowledge @ Wharton - 2026/05/22
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