Becky Gilland
- Doctoral Candidate
Contact Information
- Primary Email:
bgilland@wharton.upenn.edu
- office Address:
3730 Walnut Street
533.1 Jon M Huntsman Hall
Philadelphia, PA 19104
Activity
In the News
From Hype to Impact: AI Reshapes Enterprise SoftwareWharton marketing professor and AI research leader examines how artificial intelligence is disrupting SaaS business models, pricing structures, and competitive dynamics.…Read More
Knowledge @ Wharton - 2026/03/4