Brian Wansink

Adjunct Professor of Marketing, Johnson Graduate School of Management, Cornell University

Contact Information

Primary Email:
FoodandBrandLab@cornell.edu
Office Phone:
607-254-6302

office Address:
110 Warren Hall
Ithaca, NY 14853

Links: Personal Website

In the News

Knowledge @ Wharton

The Hidden Consequences of Losing, Knowledge @ Wharton - 11/06/2026
Building a Modern Western Lifestyle Brand, Knowledge @ Wharton - 11/05/2026
The Limits of Prediction in Sports and Elections, Knowledge @ Wharton - 11/04/2026
The Hidden Risks of Corporate Political Spending, Knowledge @ Wharton - 11/04/2026
When AI Makes Unacceptable Decisions Feel Normal, Knowledge @ Wharton - 11/03/2026
How the ‘Big Three’ Index Fund Managers Really Influence Corporate America, Knowledge @ Wharton - 11/03/2026
The Good Apology, Knowledge @ Wharton - 11/02/2026
How AI Is Reshaping the Stock Market, Knowledge @ Wharton - 10/30/2026
The Social Power of Sports Fandom, Knowledge @ Wharton - 10/28/2026
Why Record Holiday Sales May Not Tell the Whole Story, Knowledge @ Wharton - 10/28/2026

Activity

In the News

The Hidden Consequences of Losing

Henning Piezunka, Wharton associate professor of management, explores how losing competitions can create resentment, undermine relationships, and lead to sabotage in sports and business.…Read More

Knowledge @ Wharton - 2026/11/6

All News