Weiyu Peng
Contact Information
- Primary Email:
weiyupen@wharton.upenn.edu - Office Phone:
215-898-7622
- office Address:
2432 Steinberg-Dietrich Hall
3620 Locust Walk
Philadelphia, PA 19104
Research Interests: Empirical Corporate Finance and Innovation
Activity
In the News
Former Levi’s CEO on Revitalizing a Brand — and the Right Way to Wash JeansFormer Levi’s CEO Chip Bergh talks to Wharton’s Barbara Kahn and Americus Reed about reviving the iconic brand, purpose-driven marketing, and preserving your denim.…Read More
Knowledge @ Wharton - 2024/04/23