Katherine Chen
- Doctoral Student
Contact Information
- Primary Email:
ktchen@wharton.upenn.edu - Office Phone:
215-746-2019
- office Address:
2054 SH-DH
3620 Locust Walk
Philadelphia, PA 19104
Activity
In the News
Is Influencer Marketing Worth It?Wharton professor discusses the difference between "mega" and "micro" influencers in ad campaigns.…Read More
Knowledge @ Wharton - 2024/04/26