Sonia Marciano

Past Courses

• ESE5990 - Master's Indep Study

  tbd

• MGMT7010 - Strat & Compet Advantage

  This course is concerned with strategy issues at the business unit level. Its focus is on the question of how firms can create and sustain a competitive advantage. A central part of the course deals with concepts that have been developed around the notions of complementarities and fit. Other topics covered in the course include the creation of competitive advantage through commitment, competitor analysis, different organizational responses to environmental changes, modularity, and increasing returns. An important feature of the course is a term-length project in which groups of students work on firm analyses that require the application of the course concepts.

• Wharton Teaching Excellence award, 2020

Knowledge @ Wharton

• How to Break Into the Workforce in an AI-Driven Job Market, Knowledge @ Wharton - 04/14/2026
• Generative AI Won’t Create Value on Its Own, Knowledge @ Wharton - 04/13/2026
• How Homeownership Helps Build Wealth, Knowledge @ Wharton - 04/13/2026
• How a ‘Confirmation Nudge’ Can Make Customers Buy More, Knowledge @ Wharton - 04/13/2026
• How Credit Scores Shape Homeowners Insurance Costs Nationwide, Knowledge @ Wharton - 04/10/2026
• People-Led, Tech-Powered: Walmart’s AI Job Shift, Knowledge @ Wharton - 04/09/2026
• Google’s Vice President of AI and Marketing Strategy, Joshua Spanier, Knowledge @ Wharton - 04/09/2026
• Blending Analytics and Leadership in Major League Baseball Operations, Knowledge @ Wharton - 04/08/2026
• Scaling a Local Favorite: The Strategy Behind Wawa’s Growth, Knowledge @ Wharton - 04/08/2026
• More Money Makes People Happier, But Not at Work, Knowledge @ Wharton - 04/07/2026