500 Jon M. Huntsman Hall
Research Interests: information technology and business strategy, information technology and financial markets, making the decision to invest in strategic information technology ventures, managing the risk of strategic information technology implementations, risk-reward tradeoffs in outsourcing and off-shoring, strategic implications of electronic commerce for channel power and profitability
Links: CV
Professor Wendy De La Rosa explores how people think about tax refunds and why those decisions often don’t align with their financial goals.…Read More
Knowledge @ Wharton - 2026/03/31